I donated $10 for the relief effort in Haiti earlier this week. Little did I know that my donation was a pathetic drop in the bucket compared to what a little kid raised by riding his bike.

In one day this 7 year-old raised 100,000 British pounds (over $160,000)!

While this story makes for a great headline, this “shocking” act of kindness is actually pretty easy to explain. No doubt, his parents set up the online page and spread the word with a cute story. My guess is that most people would donate to a kid riding a bike for Haiti just because of the underdog factor (or at least check it out for a laugh).

And obviously it worked- is that a UNICEF t-shirt the kid has on?! It’s no wonder the donations kept flooding in! Forget going door to door campaigning, I have a feeling kids riding bikes are going to be the next trend when it comes to raising money for charities.