Bonkers Designed By Apple In California Video | Apple Made a Coffee Table Book

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Apple has released a coffee table book full of hundreds of photos of its own products. Oh, and it’s priced at just $299.

No, it isn’t April 1st, and no, you haven’t fallen over and hit your head on the sideboard. This is a real thing that you can buy right now. Please don’t.

Apple has always been a little bit up its own backside, especially once Jony Ive joined the team. But this is a whole nother level of pretension.

Who on Earth would buy this? Design students? Possibly. But even they could just look at photos of Apple products online instead. This. Is. Bonkers.

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