Everyone knows what happens when you mix Coke and Mentos. But what happens when you put Mentos in beer? I’d been hoping for an erupting, non-pyro version of a flaming shot, the subject of many a Youtube or Metacafe video on mishaps.

While I’m not a big fan of beer, I can’t deny that this spoof was completely original and unpredictable. The tagline at the end is one that I’m sure that most of the male population would echo.

A lot of people grumble about viral marketing and how big brands try cashing in on it. If executed well, these ads can be amazing cash-cows. This particular “advertisement” is an entertaining spoof that shows you how well this form of marketing could do.