You’ll either love or hate Sam Smith, the British singer who has had a string of hits and is now releasing his debut album.

I’m not a fan, but then this isn’t my kind of music. I can see why those who love soulful ballads delivered by a unique-sounding voice love Sam Smith with a passion.

This video is a trailer for Sam Smith’s debut album In The Lonely Hour. It’s an album full of emotional lyrics and catchy choruses. And it’s earning rave reviews from critics.

One thing I have noticed is how Sam Smith’s promo shots and videos all look the same, with him looking sadly off into the middle distance. OK, we get it, he’s full of melancholy, but don’t overdo it.