Because the best way to sell anything is to make men feel like they are the best of the best and to make women feel like they are horrible messes who need an endless assortment of products to make them look and feel anywhere near decent.

Sounds right.

This is another fine example of the truth being one of the funniest things out there.

Advertising has spent many years letting women know just how many dozens of ways they are failing to be an attractive woman and how to fix themselves up.

Men? Well, given the ‘metro’ movement, you get some of that stuff too. But you’re still bloody brilliant.