“As Vulture reported last year, the forthcoming body-count romp Truth or Dare was pitched to Blumhouse head Jason Blum by Universal’s co-president of worldwide marketing, Michael Moses, as nothing more than a title.
“Moses had no plot, no director, no star, no storyboards — just those three little words.
“Blum liked the idea, too, and it entered into the production pipeline under the distribution deal the two studios have with one another, a pact that brought you Split, Get Out, and the forthcoming First Purge.
“Until now, we had similarly scant information on just how, exactly, these three little words transformed into a glossy two-studio co-production.”
Read more at Vulture