It looks like the future of internet video lies in the merger between independent content providers and Hollywood. At least that’s what 60Frames (a new online video programming website) wants you to think.
Using $3.5 million from United Talent Agency and Spot Runner investors, the company aims to work with the best artists, distributors, and advertisers who are willing to tackle the online entertainment industry.
While a 3.5 million dollar budget isn’t enough to higher Hollywood’s A-list actors, it is enough to have some decent writing, editing, and production; something that most online series lack.
Then again, money isn’t really a huge factor when it comes to online video content. As Mark Litvack, an intellectual property owner who has worked with Disney, Time Warner, and Sony says, “The Internet provides a very low-cost way of distributing content to literally billions of people.”
GILF Episode 1
This is the first episode of GILF, and yes, that ‘G’ stands for grandma. The series is about the day to day adventures of a 37 year old grandma. Who else would create such a show but Wendi McLendon-Covey, who you may recognize from Reno 911 on Comedy Central.
Including GILF, 60Frames has managed to start 7 different original online series. All of which are distributed through online video portals like YouTube, Blip.tv, BREAK.com, DailyMotion, MySpaceTV and more. So is the money really worth it? You be the judge.
