CENO, music artist from 700 Family, released an unorthodox,
creative visual for the hit single “Doubt U”.
This music video mirrors the real life experiences of many in
relationships. Displaying undeniable love and how painful,
and unsettling that love can be. CENO illustrates authenticity lyrically and the visual
captures your heart with an unforeseen conclusion.
700 Family pairing with New Birth Entertainment conceived of a plot that represents
the street culture, the urge to be successful, the pitfalls that can occur and how
loved ones can be effected by the choices we partake in. The Girlfriend played by
MEEKAL AVANTI, The Boyfriend played by CENO, and The Homie played by
Anthony CWIK Thomas displayed a striking performance to
highlight the emotion of the song. This video “Doubt U” is a clear representation
of love and the hurdles some face in relationships.
In the saturated industry of music, it is a daunting task to stand out to be heard and seen.
Especially within the hip hop genre, as it is amongst the most popular genres of music
in the United States. A hit song is hard to come by without a good rapper with meaningful lyrics,
a good producer with great compositions, and a visual that will touch the viewer.
“Doubt U” is a trifecta.
“The emotion of this song is real. The
words and visuals tells a story a lot of
people can relate to because at some
point in life we all loved someone,” said
CENO. He then went on to say “Love
can be a beautiful thing however, that
love leaves us vulnerable to heart ache.”
“The song is fire!!! So we had to create
the visual to add to the emotion that
the song brings,” said Reginald
Robinson CEO AT New Birth
Entertainment. “I’m proud of what we
created and I’m positive the fans will
love it as well”