The first Super Bowl ads are starting to show up online, and Doritos and Mountain Dew have collaborated this year on a genius effort.
This ad pitches Doritos Blaze, which are full of fire, against Mountain Dew Ice, which is meant t be drank ice cold. For Game of Thrones fans this is a song of ice and fire.
There’s a lot going on here. We have Busta Rhymes and Missy Elliott providing the tunes, Peter Dinklage as the fire, and Morgan Freeman as the ice. Which is a winning combination.
Doritos and Mountain dew want people to choose sides, and the hashtags #SPITFIRE and #ICECOLD being used to judge the winner.