In 1985, Coca-Cola famously launched New Coke. This was a new formula for the product, and Coca-Cola hoped consumers would fall for its charm.

However, New Coke failed spectacularly, with consumers rejecting its sweeter, more syrupy taste. And after just a few months, Coca-Cola withdrew New Coke from sale.

Now, New Coke is making a comeback, and we have Stranger Things to blame. Stranger Things Season 3 is set in 1985, giving Coca-Cola the perfect excuse.

New Coke will return temporarily as a marketing ploy, giving all of us that were too young to taste it back in 1985 the chance to see what all the fuss is about.